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Are You Losing Business Without The Right Signage?
The right signage can be the key to drawing in customers or clients and propelling your business to success. If you operate a traditional brick and mortar business, you need to incorporate your company name, logos and colors into the … Continue reading
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LED Sign: Buy or Lease?
If you want your business to thrive then an LED sign may be the answer. Businesses use them because of their bright colors and pictures. Billboards offer great profits for a low price. Monochrome LED signs are colorful and also … Continue reading
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More Sign Ordinance Missteps for Chatham
CHATHAM, N.J — Chatham’s new sign ordinance process, two full years in the making, ended in an typical political red tape when Chatham’s Mayor, Nelson Vaughan, vetoed the language that had been previously approved by the Town Council. However, the … Continue reading
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What’s The Most Effective Form of Advertising For Your Storefront?
If you own a store with a storefront and have been wondering what is the most effective form of advertising for your store, you are not alone. It’s not newspapers, radio, or television…the answer is much closer to your shop … Continue reading
Neon Signs in Wildwood, New Jersey
Walk the streets of New Jersey’s Five Mile Island, and you’ll see that neon signs dominate the streetscape. Signs that read Edon Roc, Bel Air, and Biscayne call out to weary drivers just as they did years ago , creating … Continue reading
The History of Neon Signs
The principals that enable neon signs go all the way back to 1675, well before electricity was invented, when an astronomer named Jean Picard noticed a very faint glow in a barometer. Note this quote from a book written in … Continue reading